Art Direction by

Reach
See project
betevé by Folch
Reach
See project
Rosalía & Raül Refree by Folch
Reach
See project
The Surf Gang with Pull&Bear by Folch
Reach
See project
Herrera Confidential by Folch
Reach
See project
The Event Paper by Folch

Art direction lies in the fundamental unification of the vision and translation of desired moods, messages, concepts, and underdeveloped ideas into imagery. In particular the art direction should oversee the visual appearance and how a brand or strategy communicates visually, stimulates moods, contrasts features, and psychologically appeals to a target audience. We work with different photographers, illustrators, and filmmakers, to shape the look and feel of a project, communicating visually and appealing to our clients’ target audience. We have collaborated with fashion, studio and documentary photographers, international and national illustrators, freelance filmmakers and video producers.