Cases by

Strategic Narrative Design

1,000 views
A new vision by emerging artists for Marset by Folch

A new vision by emerging artists for Marset

A new artistic dialogue brought new light to Salone del Mobile, Milan
604 views
Odiseo Vol.13 ‘The Last Supper’ by Folch

Odiseo Vol.13 ‘The Last Supper’

The issue speaks of the death of the son of humanity as the beginning of posthumanism.
1,517 views
The office: an aspirational mood for Xavier Garcia by Folch

The office: an aspirational mood for Xavier Garcia

Reflecting the sophistication of the brand through a fashion editorial
1,167 views
The Optimism of Brightening Life by Folch

The Optimism of Brightening Life

Connecting brands with new talent in artistic setting beyond given fields
1,763 views
DOIY Gallery by Folch

DOIY Gallery

Every object has a story, #doiygallery was born out of a curiosity for new interpretations.
3,709 views
Rebranding Xavier Garcia by Folch

Rebranding Xavier Garcia

Positioning the brand in the world of fashion, while projecting a contemporary attitude.
1,527 views
The Pearl on the Coast by Folch

The Pearl on the Coast

Finding a narrative that goes beyond the product, creating a completely new environment for the brand
1,715 views
Doiy turns 10 by Folch

Doiy turns 10

You only turn 10 once – so, one should do so properly. Doiy came to us to develop a celebration of this milestone.
5,119 views
Empowering youth, rebranding a city by Folch

Empowering youth, rebranding a city

A city brand is spread through the eyes of its citizens, by creativity and music, languages without boundaries
871 views
A documentary about the real Barcelona by Folch

A documentary about the real Barcelona

A documentary for betevé that contemplates the real Barcelona – La Mirada Imperfecta.
2,068 views
A Long-Awaited Summer by Folch

A Long-Awaited Summer

Expanding and strengthening the brand narrative of WOUF.
2,833 views
Crème Caramel by Folch

Crème Caramel

A video spinning off into an object and new line of projects: CANADA books

Art direction lies in the fundamental unification of the vision and translation of desired moods, messages, concepts, and underdeveloped ideas into imagery. In particular the art direction should oversee the visual appearance and how a brand or strategy communicates visually, stimulates moods, contrasts features, and psychologically appeals to a target audience. We work with different photographers, illustrators, and filmmakers, to shape the look and feel of a project, communicating visually and appealing to our clients’ target audience. We have collaborated with fashion, studio and documentary photographers, international and national illustrators, freelance filmmakers and video producers.