Cases by

Strategic Narrative Design

WOUF by Folch

WOUF

Repositioning Wouf as a contemporary lifestyle brand

Metrovacesa

With a new understanding of real estate, we delved into the strategy and branding of Metrovacesa.

CH Privée

A campaign pairing two visions to create a complete universe around the new fragrance.

Arquetipos

An editorial line that could give new life to the archive of Arquia Foundation.

Barcelona Design Week ’17

A homage circulating six pioneers of our time in an online and offline campaign.

La Mirada Imperfecta

The relaunching campaign with aim to change the perception of Barcelona through a fragmented image of the city.

betevé

A rebirth based on the urge to alter the notion of the local channel through place branding and transmedia approach.

Take

A message for the photography agency – impactful enough to communicate through imagery.

Bacoa

Renewing the whole brand of the gourmet burger chain and building a community around it.

DOIY

A bold move of a 360 turn on all channels of communication, we reshaped the product design company.

The Surf Gang with Pull&Bear

An editorial environment based on a brand narrative approach was the key the surf story.

Transfer

An editorial platform connecting the points and sharing the philosophies of architecture practice.

Marset ‘Reflections on light’ II

Aimed at highlighting not just the products but the people and the company behind them, the campaign was designed.

FILAF

A lift for the identity and the annual publication based upon the concept of repetition.

Pensacola

Creating a bold brand language perfect for being animated and maintaining a strong brand identity while allowing wide possibilities of variations.

Estones de Mishima

Establishing a synergic connection between the band and the wine producer, between music and gastronomy.

O

Attractive, mysterious and conceptual solution for the identity of the multitasking agency.

Zuzunaga

Enhancing a brand, smoothing out an identity for the interior design company.

Fireplace

A enticing logotype characterised by a gothic-based letter styling for the co-working space.

Alfred Kerbs

An enigmatic figure, an ultimate symbol of style and distinction.

The Event Paper

Following Avedon’s steps, a comprehensive campaign for the fashion brand.