Strategic Narrative Design
Shifting perceptions of the public sector by highlighting the real people working behind the scenes for the Ajuntament de Barcelona.
A campaign interpreting the artist as a brand with an online community of its own.
With a new understanding of real estate, we delved into the strategy and branding of Metrovacesa.
An editorial line that could give new life to the archive of Arquia Foundation.
La Mirada Imperfecta
The relaunching campaign with aim to change the perception of Barcelona through a fragmented image of the city.
A rebirth based on the urge to alter the notion of the local channel through place branding and transmedia approach.
A message for the photography agency – impactful enough to communicate through imagery.
Renewing the whole brand of the gourmet burger chain and building a community around it.
A bold move of a 360 turn on all channels of communication, we reshaped the product design company.
Turning cases into stories, shifting from institutional to inspirational, we created an editorial platform for the EU initiative.
Creating a bold brand language perfect for being animated and maintaining a strong brand identity while allowing wide possibilities of variations.
A collective of creators devoted to exceptional adventures and travel experiences – Eldorado is a brand by Folch.
An enigmatic figure, an ultimate symbol of style and distinction.
Cool, distinguished and appealing were the keywords for the renovation of the fashion platform.