Cases by

Strategic Narrative Design

4,072 views
Empowering youth, rebranding a city by Folch

Empowering youth, rebranding a city

A city brand is spread through the eyes of its citizens, by creativity and music, languages without boundaries
3,196 views
The Story Behind A Lamp by Folch

The Story Behind A Lamp

A brand series to present a new line of products for Marset
3,238 views
The Reputation Campaign #ShareLikeFollowBCN by Folch

The Reputation Campaign #ShareLikeFollowBCN

A choral campaign aimed to improve the reputation of Barcelona.
2,032 views
“We Never Had a Business Plan” / ESADE by Folch

“We Never Had a Business Plan” / ESADE

A masterclass on creative approaches towards the concept and development of a business plan.
1,407 views
#MésServeiPúblic by Folch

#MésServeiPúblic

Shifting perceptions of the public sector by highlighting the real people working behind the scenes for the Ajuntament de Barcelona.
2,167 views
The Smokers by Folch

The Smokers

A personalized concept for photographer duo AdlerFresneda presenting their work in a new and experiential way
1,564 views
Renzo Piano: The Maestros Series by Folch

Renzo Piano: The Maestros Series

Reaching new audiences through a transmedia series and content-led approach
3,136 views
Montoya by Folch

Montoya

Conceptualisation of a new idea of a space
2,380 views
Barcelona Producció by Folch

Barcelona Producció

A campaign interpreting the artist as a brand with an online community of its own.
3,011 views
Stradivarius Man by Folch

Stradivarius Man

A rebranding that would allow the male and female line to coexist in one brand.
4,071 views
Metrovacesa by Folch

Metrovacesa

With a new understanding of real estate, we delved into the strategy and branding of Metrovacesa.
2,757 views
CH Privée by Folch

CH Privée

A campaign pairing two visions to create a complete universe around the new fragrance.
2,730 views
Marset ‘Product Series’ by Folch

Marset ‘Product Series’

A campaign aiming to turn the spotlight on the lamps and bring them to the surface of communication.
4,113 views
DREAM Magazine by Folch

DREAM Magazine

A visual platform that contemplates the relationships we have with the objects and materials around us.
2,417 views
Arquetipos by Folch

Arquetipos

An editorial line that could give new life to the archive of Arquia Foundation.
4,733 views
Barcelona Design Week ’17 by Folch

Barcelona Design Week ’17

A homage circulating six pioneers of our time in an online and offline campaign.
2,247 views
ELISAVA Master in Digital Publishing ’17 by Folch

ELISAVA Master in Digital Publishing ’17

Within the Master in Graphic Design at ELISAVA, Folch is in charge of the Digital Publishing project.
3,433 views
La Mirada Imperfecta by Folch

La Mirada Imperfecta

The relaunching campaign with aim to change the perception of Barcelona through a fragmented image of the city.
6,619 views
betevé by Folch

betevé

A rebirth based on the urge to alter the notion of the local channel through place branding and transmedia approach.
4,325 views
Take by Folch

Take

A message for the photography agency – impactful enough to communicate through imagery.
3,770 views
Odiseo Vol.9 ‘Laughter and loathing’ by Folch

Odiseo Vol.9 ‘Laughter and loathing’

In our ninth volume we take a puff of Satire by casting an acid, provocative glance on love, progress and society.
4,246 views
Bacoa by Folch

Bacoa

Renewing the whole brand of the gourmet burger chain and building a community around it.
5,890 views
DOIY by Folch

DOIY

A bold move of a 360 turn on all channels of communication, we reshaped the product design company.
7,231 views
Rosalía & Raül Refree by Folch

Rosalía & Raül Refree

Art direction in video and photography for the new album "Los Ángeles", reflecting the artists' traditional and contemporary approach.
2,749 views
Odiseo Vol.8 ‘The rift between the other and me’ by Folch

Odiseo Vol.8 ‘The rift between the other and me’

In our eight volume we explore the multiple meanings and shapes of ‘Encounters’.
2,394 views
The Surf Gang with Pull&Bear by Folch

The Surf Gang with Pull&Bear

An editorial environment based on a brand narrative approach was the key the surf story.
1,384 views
People Magazine by Folch

People Magazine

An in-house publication with aim to unite them workers under one common denominator; Puig.
3,940 views
Transfer by Folch

Transfer

An editorial platform connecting the points and sharing the philosophies of architecture practice.
3,067 views
Marset ‘Reflections on light’ II by Folch

Marset ‘Reflections on light’ II

Aimed at highlighting not just the products but the people and the company behind them, the campaign was designed.
1,791 views
FILAF by Folch

FILAF

A lift for the identity and the annual publication based upon the concept of repetition.
3,660 views
Metal Magazine by Folch

Metal Magazine

The genesis of the renowned publication, claiming a more conceptual idea of fashion
2,851 views
Odiseo Vol.7 ‘The Truth’ by Folch

Odiseo Vol.7 ‘The Truth’

Our seventh issue is dedicated to the notion of Truth.
1,772 views
The Switchers by Folch

The Switchers

Turning cases into stories, shifting from institutional to inspirational, we created an editorial platform for the EU initiative.
1,887 views
Pensacola by Folch

Pensacola

Creating a bold brand language perfect for being animated and maintaining a strong brand identity while allowing wide possibilities of variations.
1,328 views
Estones de Mishima by Folch

Estones de Mishima

Establishing a synergic connection between the band and the wine producer, between music and gastronomy.
Mobles114 by Folch

Mobles114

With repetition as a concept, and movement as a continuum across the whole publication.
2,188 views
CdC Spanish Annual by Folch

CdC Spanish Annual

A cult publication rewarding the best ideas in the country, turned into four.
Mapa Sonoro by Folch

Mapa Sonoro

A nocturne redesign for the cultural show
3,474 views
Odiseo Vol. 6 ‘Nature and artifice’ by Folch

Odiseo Vol. 6 ‘Nature and artifice’

In our sixth volume we turn our sight to the nature and artifice.
2,401 views
Herrera Confidential by Folch

Herrera Confidential

An extensive launching campaign for the fashion house of Carolina Herrera.
1,699 views
e-temas / Arquia Foundation by Folch

e-temas / Arquia Foundation

Bringing useful tools for architects into an interactive editorial environment.
2,891 views
O by Folch

O

Attractive, mysterious and conceptual solution for the identity of the multitasking agency.
4,687 views
Eldorado by Folch

Eldorado

A collective of creators devoted to exceptional adventures and travel experiences – Eldorado is a brand by Folch.
1,808 views
Zuzunaga by Folch

Zuzunaga

Enhancing a brand, smoothing out an identity for the interior design company.
1,625 views
Fireplace by Folch

Fireplace

A enticing logotype characterised by a gothic-based letter styling for the co-working space.
1,802 views
Marset. Reflections on light by Folch

Marset. Reflections on light

A campaign highlighting the people behind the brand.
1,473 views
Alfred Kerbs by Folch

Alfred Kerbs

An enigmatic figure, an ultimate symbol of style and distinction.
1,330 views
The Event Paper by Folch

The Event Paper

Following Avedon’s steps, a comprehensive campaign for the fashion brand.
4,014 views
Fucking Young! by Folch

Fucking Young!

Cool, distinguished and appealing were the keywords for the renovation of the fashion platform.