Cases by

Strategic Narrative Design

DOIY Gallery by Folch

DOIY Gallery

Every object has a story, #doiygallery was born out of a curiosity for new interpretations.
1.359 views
Rebranding Xavier Garcia by Folch

Rebranding Xavier Garcia

Positioning the brand in the world of fashion, while projecting a contemporary attitude.
The Pearl on the Coast by Folch

The Pearl on the Coast

Finding a narrative that goes beyond the product, creating a completely new environment for the brand
Doiy #Honom by Folch

Doiy #Honom

Refining the packaging to meet the needs of the new collection we aimed to communicate a premium touch.
Doiy turns 10 by Folch

Doiy turns 10

You only turn 10 once – so, one should do so properly. Doiy came to us to develop a celebration of this milestone.
1.640 views
Odiseo Vol.12 Uniformity by Folch

Odiseo Vol.12 Uniformity

Odiseo explores the significance of uniformity, patterns, and the desire to belong.
A Live-Streamed Event for Marset by Folch

A Live-Streamed Event for Marset

Bringing the brand to another environment through the curation and streaming of a postmodern celebration.
3.702 views
Empowering youth, rebranding a city by Folch

Empowering youth, rebranding a city

A city brand is spread through the eyes of its citizens, by creativity and music, languages without boundaries
500 views
Our Disruptive Model in Santo Domingo by Folch

Our Disruptive Model in Santo Domingo

From traditional communications agency to multidisciplinary narrative consultancy
2.096 views
Forget souvenirs, Barcelona is talent by Folch

Forget souvenirs, Barcelona is talent

A city brand is spread through the expertise of its citizens, by creativity and music, languages without boundaries
650 views
A documentary about the real Barcelona by Folch

A documentary about the real Barcelona

A documentary for betevé that contemplates the real Barcelona – La Mirada Imperfecta.
1.627 views
Barcelona Design Week 2018 by Folch

Barcelona Design Week 2018

Barcelona Design Week encourages people to re-value the concept of good design
1.476 views
Reclaiming Ciudad de Santander by Folch

Reclaiming Ciudad de Santander

A valuable experience of place branding
1.322 views
Openhouse Studio by Folch

Openhouse Studio

Turning a magazine into an agency.
216 views
Un Point of Sale para MVC by Folch

Un Point of Sale para MVC

Transferir el mood de la marca a un espacio físico.
3.092 views
The Story Behind A Lamp by Folch

The Story Behind A Lamp

A brand series to present a new line of products for Marset
6.183 views
Soho House x Folch by Folch

Soho House x Folch

The series of events we are curating within the framework of Soho House.
3.025 views
Bringing Fluvia into a contemporary light by Folch

Bringing Fluvia into a contemporary light

Casting aside a corporate image and conveying a sense of contemporary elegance
The Reputation Campaign #ShareLikeFollowBCN by Folch

The Reputation Campaign #ShareLikeFollowBCN

A choral campaign aimed to improve the reputation of Barcelona.
“We Never Had a Business Plan” / ESADE by Folch

“We Never Had a Business Plan” / ESADE

A masterclass on creative approaches towards the concept and development of a business plan.
1.385 views
#MésServeiPúblic by Folch

#MésServeiPúblic

Shifting perceptions of the public sector by highlighting the real people working behind the scenes for the Ajuntament de Barcelona.
1.822 views
A Long-Awaited Summer by Folch

A Long-Awaited Summer

Expanding and strengthening the brand narrative of WOUF.
2.641 views
Odiseo Vol.11 by Folch

Odiseo Vol.11

Odiseo Vol. 11 explores the concept of metamorphosis through the lens of the ‘cocoon’.
2.148 views
The Smokers by Folch

The Smokers

A personalized concept for photographer duo AdlerFresneda presenting their work in a new and experiential way
2.503 views
Crème Caramel by Folch

Crème Caramel

A video spinning off into an object and new line of projects: CANADA books
1.511 views
Renzo Piano: The Maestros Series by Folch

Renzo Piano: The Maestros Series

Reaching new audiences through a transmedia series and content-led approach
3.058 views
Montoya by Folch

Montoya

Conceptualisation of a new idea of a space
1.231 views
Digital narratives for place branding by Folch

Digital narratives for place branding

A course with the aim of creating an editorial project to help change the perception of Barcelona
Newsroom for betevé by Folch

Newsroom for betevé

Building a functional multidirectional space for the local media channel
Place Branding workshops in Central and South America by Folch

Place Branding workshops in Central and South America

Two international workshops around the idea of using strategic narratives to rebrand a country or a city.
3.736 views
WOUF by Folch

WOUF

Repositioning Wouf as a contemporary lifestyle brand
Arquetipos by Folch

Arquetipos

Una línea editorial que logra arrojar nueva luz sobre el contenido hasta ahora oculto de la Fundación Arquia

Barcelona Producció

A campaign interpreting the artist as a brand with an online community of its own.
2.620 views
Stradivarius Man by Folch

Stradivarius Man

A rebranding that would allow the male and female line to coexist in one brand.
4.018 views
Metrovacesa by Folch

Metrovacesa

With a new understanding of real estate, we delved into the strategy and branding of Metrovacesa.
5.461 views
Odiseo Vol. 10 by Folch

Odiseo Vol. 10

Our anniversary volume bound to the opposing notions of Dystopia and Utopia.
2.665 views
CH Privée by Folch

CH Privée

A campaign pairing two visions to create a complete universe around the new fragrance.
Marset ‘Product Series’ by Folch

Marset ‘Product Series’

Una campaña que traslada las lámparas a un espacio en el que los efectos visuales de la luz son los protagonistas
DREAM Magazine by Folch

DREAM Magazine

Una plataforma visual que contempla las relaciones que tenemos con los objetos y los materiales que nos rodean
Arquetipos by Folch

Arquetipos

Una línea editorial que logra arrojar nueva luz sobre el contenido hasta ahora oculto de la Fundación Arquia.
2.246 views
Barcelona Design Week ’17 by Folch

Barcelona Design Week ’17

Un homenaje a seis pioneros de nuestro tiempo vehiculado en una campaña online y offline
1.189 views
GAS at OFFF by Folch

GAS at OFFF

'Gas. Change of State' a conference by Folch held within the framework OFFF Festival 2017.

ELISAVA Master in Digital Publishing ’17

Within the Master in Graphic Design at ELISAVA, Folch is in charge of the Digital Publishing project.
3.378 views
La Mirada Imperfecta by Folch

La Mirada Imperfecta

The relaunching campaign with aim to change the perception of Barcelona through a fragmented image of the city.
4.449 views
betevé by Folch

betevé

A rebirth based on the urge to alter the notion of the local channel through place branding and transmedia approach.
1.904 views
TAKE by Folch

TAKE

Un mensaje suficientemente impactante para comunicar una agencia de fotografía solo a través de la imagen
2.800 views
Eldorado Volume One by Folch

Eldorado Volume One

A limited edition travel bookzine from a creative global collective.
1.759 views
Odiseo Vol.9 ‘Laughter and loathing’ by Folch
2.606 views
Bacoa by Folch

Bacoa

Redefinición del enfoque de una cadena de hamburgueserías gourmet y construcción de una comunidad a su alrededor
5.813 views
DOIY by Folch

DOIY

A bold move of a 360 turn on all channels of communication, we reshaped the product design company.
2.803 views
Rosalía & Raül Refree by Folch
1.342 views
Marset ‘Light & Building’ by Folch

Marset ‘Light & Building’

Una dirección artística que crea un nuevo espacio de abstracción. 
1.751 views
Odiseo Vol.8 ‘The rift between the other and me’ by Folch
1.951 views
The Surf Gang with Pull&Bear by Folch
1.355 views
People Magazine by Folch

People Magazine

An in-house publication with aim to unite them workers under one common denominator; Puig.
2.516 views
Transfer by Folch
1.853 views
Marset ‘Reflections on light’ II by Folch
1.769 views
FILAF by Folch

FILAF

A lift for the identity and the annual publication based upon the concept of repetition.
2.256 views
Metal Magazine by Folch
1.100 views
Deux Souliers by Folch

Deux Souliers

Bringing shoes to a new visual perception through imaginative art direction.
1.687 views
Odiseo Vol.7 ‘The Truth’ by Folch
1.115 views
The Switchers by Folch
1.044 views
Pensacola by Folch
1.306 views
Estones de Mishima by Folch

Estones de Mishima

Establishing a synergic connection between the band and the wine producer, between music and gastronomy.
Mobles114 by Folch
1.259 views
CdC Spanish Annual by Folch
Mapa Sonoro by Folch
Bershka by Folch
1.625 views
Odiseo Vol. 6 ‘Nature and artifice’ by Folch
2.378 views
Herrera Confidential by Folch

Herrera Confidential

An extensive launching campaign for the fashion house of Carolina Herrera.
1.675 views
e-temas / Arquia Foundation by Folch

e-temas / Arquia Foundation

Bringing useful tools for architects into an interactive editorial environment.
1.264 views
O by Folch

O

2.933 views
Eldorado by Folch

Eldorado

A collective of creators devoted to exceptional adventures and travel experiences – Eldorado is a brand by Folch.
1.058 views
Zuzunaga by Folch
1.606 views
Fireplace by Folch

Fireplace

A enticing logotype characterised by a gothic-based letter styling for the co-working space.
40.775 views
Odiseo by Folch

Odiseo

Aiming to unveil a distinctive vision of seduction through curation of emerging photographers & artists – Odiseo is a brand by Folch.
12.386 views
Odiseo by Folch
1.786 views
Marset. Reflections on light by Folch

Marset. Reflections on light

A campaign highlighting the people behind the brand.
1.978 views
Strange Plants by Folch
Alfred Kerbs by Folch
ADC*E Essay Series by Folch
The Event Paper by Folch
3.965 views
Fucking Young! by Folch

Fucking Young!

Cool, distinguished and appealing were the keywords for the renovation of the fashion platform.
2.584 views
Earth, Water, Air, Fire by Folch

Earth, Water, Air, Fire

A paper on nature and architecture practice for ETH Zürich.