Cases by

Narrative Business Design

229 views
Norman Foster: The Maestros Series by Folch

Norman Foster: The Maestros Series

Reaching new audiences through a transmedia, content-led approach
482 views
WOUF F/W 2019 Collection by Folch

WOUF F/W 2019 Collection

Different sights of Europe tell the story of the new campaign collection.
1,208 views
SwitchMed by Folch

SwitchMed

Brand journalism for eco-sustainable business
840 views
A new season for DOIY’s universe by Folch

A new season for DOIY’s universe

Refreshing the imagery of DOIY with new lifestyle photos and new resized catalogues.
866 views
Transmedia consultancy for Fundación Arquia by Folch

Transmedia consultancy for Fundación Arquia

Strategic development of initiatives that built how the foundation is conceived nowadays
2,280 views
Comme des Garçons: Black Pepper, an organic-shaped proposal by Folch

Comme des Garçons: Black Pepper, an organic-shaped proposal

Speculative design proposal for sales packaging
3,494 views
Ecosistema: A Blueprint for Spanish Design by Folch

Ecosistema: A Blueprint for Spanish Design

A blueprint for Spanish design
1,659 views
Let’s make a country! by Folch

Let’s make a country!

A year-long speculative design experiment at ELISAVA school
5,664 views
New propositions for Runroom by Folch

New propositions for Runroom

A reference point within the field of technology
2,130 views
Roche, a new digital environment by Folch

Roche, a new digital environment

New guidelines for the renewed editorial environment of Roche
3,796 views
How to rethink a global institution? Desafía by Folch

How to rethink a global institution? Desafía

Transferring the mood from a San Francisco-based tech center to a global community of entrepreneurs.
2,323 views
Casting a new light on TNC by Folch

Casting a new light on TNC

Creating the imagery for the national theatre in three different stages, starting with Abona’t – the pre-campaign.
1,926 views
Bershka On Stage by Folch

Bershka On Stage

Bershka On Stage is a global event series, bringing the brand into new territories through new narratives.
2,180 views
A new vision by emerging artists for Marset by Folch

A new vision by emerging artists for Marset

A new artistic dialogue brought new light to Salone del Mobile, Milan
4,667 views
A transversal vision for Mesura by Folch

A transversal vision for Mesura

By stepping out from the architectural logic, we worked on the construction of a narrative.
4,619 views
LACAPELLA – defining a new exhibition space by Folch

LACAPELLA – defining a new exhibition space

A contemporary approach to match new ambitions.
2,880 views
New review of Arpa Editores by Folch

New review of Arpa Editores

A proposal for the Spanish editorial.
2,423 views
atelier Ramos, an exercise in natural evolution by Folch

atelier Ramos, an exercise in natural evolution

A rebranding for the creative director Cristina Ramos's studio.
3,163 views
Excavating the new archaeological museum of Lanzarote by Folch

Excavating the new archaeological museum of Lanzarote

A complete identity for the new museum.
2,420 views
La web de CANADA by Folch

La web de CANADA

CANADA: a new digital environment
1,056 views
Odiseo Vol.13 ‘The Last Supper’ by Folch

Odiseo Vol.13 ‘The Last Supper’

The issue speaks of the death of the son of humanity as the beginning of posthumanism.
2,239 views
Wood & Paint by Folch

Wood & Paint

An evolving collection of videos which projects Marset's lamps more of art pieces than functional objects.
1,994 views
The office: an aspirational mood for Xavier Garcia by Folch

The office: an aspirational mood for Xavier Garcia

Reflecting the sophistication of the brand through a fashion editorial
5,705 views
A contemporary identity for Mobles114 by Folch

A contemporary identity for Mobles114

Exploiting the brand's potential by creating a new visual system
1,460 views
The Optimism of Brightening Life by Folch

The Optimism of Brightening Life

Connecting brands with new talent in artistic setting beyond given fields
2,432 views
Behind Dream Magazine by Folch

Behind Dream Magazine

A conversation on curation and conceptualisation
599 views
C40 Talks: PR partnership for a global event by Folch

C40 Talks: PR partnership for a global event

Managing national PR for C40 Cities during the Smart Cities World Expo 2018
702 views
Opening the doors to an international circle by Folch

Opening the doors to an international circle

A short film for Openhouse magazine, celebrating their latest international collaborative event.
463 views
Openhouse Interview by Folch

Openhouse Interview

A conversation with the minds behind Openhouse
2,148 views
Activating a revenue ecosystem for Bobo Choses by Folch

Activating a revenue ecosystem for Bobo Choses

A comprehensive digital strategy to expand visibility and create loyalty
2,107 views
DOIY Gallery by Folch

DOIY Gallery

Every object has a story, #doiygallery was born out of a curiosity for new interpretations.
3,979 views
Rebranding Xavier Garcia by Folch

Rebranding Xavier Garcia

Positioning the brand in the world of fashion, while projecting a contemporary attitude.
1,659 views
The Pearl on the Coast by Folch

The Pearl on the Coast

Finding a narrative that goes beyond the product, creating a completely new environment for the brand
2,550 views
Doiy #Honom by Folch

Doiy #Honom

Refining the packaging to meet the needs of the new collection we aimed to communicate a premium touch.
1,932 views
Doiy turns 10 by Folch

Doiy turns 10

You only turn 10 once – so, one should do so properly. Doiy came to us to develop a celebration of this milestone.
2,656 views
Odiseo Vol.12 ‘Uniformity’ by Folch

Odiseo Vol.12 ‘Uniformity’

Odiseo explores the significance of uniformity, patterns, and the desire to belong.
1,655 views
A Live-Streamed Event for Marset by Folch

A Live-Streamed Event for Marset

Bringing the brand to another environment through the curation and streaming of a postmodern celebration.
5,566 views
Empowering youth, rebranding a city by Folch

Empowering youth, rebranding a city

A city brand is spread through the eyes of its citizens, by creativity and music, languages without boundaries
723 views
Our Disruptive Model in Santo Domingo by Folch

Our Disruptive Model in Santo Domingo

From traditional communications agency to multidisciplinary narrative consultancy
3,373 views
Forget souvenirs, Barcelona is talent by Folch

Forget souvenirs, Barcelona is talent

A city brand is spread through the expertise of its citizens, by creativity and music, languages without boundaries
992 views
A documentary about the real Barcelona by Folch

A documentary about the real Barcelona

A documentary for betevé that contemplates the real Barcelona – La Mirada Imperfecta.
3,186 views
Barcelona Design Week 2018 by Folch

Barcelona Design Week 2018

Barcelona Design Week encourages people to re-value the concept of good design
2,102 views
Reclaiming Ciudad de Santander by Folch

Reclaiming Ciudad de Santander

A valuable experience of place branding
2,980 views
Openhouse Studio by Folch

Openhouse Studio

Turning a magazine into an agency.
1,242 views
A Point of Sale for MVC by Folch

A Point of Sale for MVC

Transferring the mood of a brand into a physical space.
3,848 views
The Story Behind A Lamp by Folch

The Story Behind A Lamp

A brand series to present a new line of products for Marset
6,913 views
Soho House x Folch by Folch

Soho House x Folch

The series of events we are curating within the framework of Soho House.
4,378 views
Bringing Fluvia into a contemporary light by Folch

Bringing Fluvia into a contemporary light

Casting aside a corporate image and conveying a sense of contemporary elegance
3,770 views
The Reputation Campaign #ShareLikeFollowBCN by Folch

The Reputation Campaign #ShareLikeFollowBCN

A choral campaign aimed to improve the reputation of Barcelona.
2,381 views
“We Never Had a Business Plan” / ESADE by Folch

“We Never Had a Business Plan” / ESADE

A masterclass on creative approaches towards the concept and development of a business plan.
1,602 views
#MésServeiPúblic by Folch

#MésServeiPúblic

Shifting perceptions of the public sector by highlighting the real people working behind the scenes for the Ajuntament de Barcelona.
2,196 views
A Long-Awaited Summer by Folch

A Long-Awaited Summer

Expanding and strengthening the brand narrative of WOUF.
3,325 views
Odiseo Vol.11 by Folch

Odiseo Vol.11

Odiseo Vol. 11 explores the concept of metamorphosis through the lens of the ‘cocoon’.
2,444 views
The Smokers by Folch

The Smokers

A personalized concept for photographer duo AdlerFresneda presenting their work in a new and experiential way
2,991 views
Crème Caramel by Folch

Crème Caramel

A video spinning off into an object and new line of projects: CANADA books
2,243 views
Renzo Piano: The Maestros Series by Folch

Renzo Piano: The Maestros Series

Reaching new audiences through a transmedia series and content-led approach
3,922 views
Montoya by Folch

Montoya

Conceptualisation of a new idea of a space
1,523 views
Digital narratives for place branding by Folch

Digital narratives for place branding

A course with the aim of creating an editorial project to help change the perception of Barcelona
1,028 views
Newsroom for betevé by Folch

Newsroom for betevé

Building a functional multidirectional space for the local media channel
1,011 views
Place Branding workshops in Central and South America by Folch

Place Branding workshops in Central and South America

Two international workshops around the idea of using strategic narratives to rebrand a country or a city.
4,821 views
WOUF by Folch

WOUF

Repositioning Wouf as a contemporary lifestyle brand
2,815 views
Barcelona Producció by Folch

Barcelona Producció

A campaign interpreting the artist as a brand with an online community of its own.
6,763 views
Stradivarius Man by Folch

Stradivarius Man

A rebranding that would allow the male and female line to coexist in one brand.
6,651 views
Odiseo Vol. 10 by Folch

Odiseo Vol. 10

Our anniversary volume bound to the opposing notions of Dystopia and Utopia.
3,463 views
CH Privée by Folch

CH Privée

A campaign pairing two visions to create a complete universe around the new fragrance.
3,132 views
Marset ‘Product Series’ by Folch

Marset ‘Product Series’

A campaign aiming to turn the spotlight on the lamps and bring them to the surface of communication.
5,112 views
DREAM Magazine by Folch

DREAM Magazine

A visual platform that contemplates the relationships we have with the objects and materials around us.
2,763 views
Arquetipos by Folch

Arquetipos

An editorial line that could give new life to the archive of Arquia Foundation.
5,119 views
Barcelona Design Week ’17 by Folch

Barcelona Design Week ’17

A homage circulating six pioneers of our time in an online and offline campaign.
1,373 views
GAS at OFFF by Folch

GAS at OFFF

'Gas. Change of State' a conference by Folch held within the framework OFFF Festival 2017.
2,450 views
ELISAVA Master in Digital Publishing ’17 by Folch

ELISAVA Master in Digital Publishing ’17

Within the Master in Graphic Design at ELISAVA, Folch is in charge of the Digital Publishing project.
3,943 views
La Mirada Imperfecta by Folch

La Mirada Imperfecta

The relaunching campaign with aim to change the perception of Barcelona through a fragmented image of the city.
7,744 views
betevé by Folch

betevé

A rebirth based on the urge to alter the notion of the local channel through place branding and transmedia approach.
4,714 views
Take by Folch

Take

A message for the photography agency – impactful enough to communicate through imagery.
3,204 views
Eldorado Volume One by Folch

Eldorado Volume One

A limited edition travel bookzine from a creative global collective.
4,052 views
Odiseo Vol.9 ‘Laughter and loathing’ by Folch

Odiseo Vol.9 ‘Laughter and loathing’

In our ninth volume we take a puff of Satire by casting an acid, provocative glance on love, progress and society.
4,856 views
Bacoa by Folch

Bacoa

Renewing the whole brand of the gourmet burger chain and building a community around it.
6,616 views
DOIY by Folch

DOIY

A bold move of a 360 turn on all channels of communication, we reshaped the product design company.
8,661 views
Rosalía & Raül Refree by Folch

Rosalía & Raül Refree

Art direction in video and photography for the new album "Los Ángeles", reflecting the artists' traditional and contemporary approach.
2,034 views
Marset ‘Light & Building’ by Folch

Marset ‘Light & Building’

A meaningful art direction creating a new space of abstraction by reaching beyond the physical appearance of Marset's lamps.
3,047 views
Odiseo Vol.8 ‘The rift between the other and me’ by Folch

Odiseo Vol.8 ‘The rift between the other and me’

In our eight volume we explore the multiple meanings and shapes of ‘Encounters’.
2,725 views
The Surf Gang with Pull&Bear by Folch

The Surf Gang with Pull&Bear

An editorial environment based on a brand narrative approach was the key the surf story.
1,836 views
People Magazine by Folch

People Magazine

An in-house publication with aim to unite them workers under one common denominator; Puig.
4,481 views
Transfer by Folch

Transfer

An editorial platform connecting the points and sharing the philosophies of architecture practice.
3,454 views
Marset ‘Reflections on light’ II by Folch

Marset ‘Reflections on light’ II

Aimed at highlighting not just the products but the people and the company behind them, the campaign was designed.
2,066 views
FILAF by Folch

FILAF

A lift for the identity and the annual publication based upon the concept of repetition.
4,371 views
Metal Magazine by Folch

Metal Magazine

The genesis of the renowned publication, claiming a more conceptual idea of fashion
1,335 views
Deux Souliers by Folch

Deux Souliers

Bringing shoes to a new visual perception through imaginative art direction.
3,252 views
Odiseo Vol.7 ‘The Truth’ by Folch

Odiseo Vol.7 ‘The Truth’

Our seventh issue is dedicated to the notion of Truth.
1,981 views
The Switchers by Folch

The Switchers

Turning cases into stories, shifting from institutional to inspirational, we created an editorial platform for the EU initiative.
2,139 views
Pensacola by Folch

Pensacola

Creating a bold brand language perfect for being animated and maintaining a strong brand identity while allowing wide possibilities of variations.
1,580 views
Estones de Mishima by Folch

Estones de Mishima

Establishing a synergic connection between the band and the wine producer, between music and gastronomy.
973 views
Mobles114 by Folch

Mobles114

With repetition as a concept, and movement as a continuum across the whole publication.
2,535 views
CdC Spanish Annual by Folch

CdC Spanish Annual

A cult publication rewarding the best ideas in the country, turned into four.
967 views
Mapa Sonoro by Folch

Mapa Sonoro

A nocturne redesign for the cultural show
1,643 views
Bershka by Folch

Bershka

Building a visual mood around the point of sale for the Spanish clothing brand.
3,969 views
Odiseo Vol. 6 ‘Nature and artifice’ by Folch

Odiseo Vol. 6 ‘Nature and artifice’

In our sixth volume we turn our sight to the nature and artifice.
2,913 views
Herrera Confidential by Folch

Herrera Confidential

An extensive launching campaign for the fashion house of Carolina Herrera.
2,147 views
e-temas / Arquia Foundation by Folch

e-temas / Arquia Foundation

Bringing useful tools for architects into an interactive editorial environment.
3,334 views
O by Folch

O

Attractive, mysterious and conceptual solution for the identity of the multitasking agency.
5,683 views
Eldorado by Folch

Eldorado

A collective of creators devoted to exceptional adventures and travel experiences – Eldorado is a brand by Folch.
2,068 views
Zuzunaga by Folch

Zuzunaga

Enhancing a brand, smoothing out an identity for the interior design company.
1,904 views
Fireplace by Folch

Fireplace

A enticing logotype characterised by a gothic-based letter styling for the co-working space.
53,678 views
Odiseo by Folch

Odiseo

Aiming to unveil a distinctive vision of seduction through curation of emerging photographers & artists – Odiseo is a brand by Folch.
2,209 views
Marset. Reflections on light by Folch

Marset. Reflections on light

A campaign highlighting the people behind the brand.
5,873 views
Strange Plants by Folch

Strange Plants

A publication dedicated to the celebration of plants in contemporary art.
1,757 views
Alfred Kerbs by Folch

Alfred Kerbs

An enigmatic figure, an ultimate symbol of style and distinction.
1,008 views
ADC*E Essay Series by Folch

ADC*E Essay Series

A publication to be valuable in its physicality and an object of desire.
1,653 views
The Event Paper by Folch

The Event Paper

Following Avedon’s steps, a comprehensive campaign for the fashion brand.
4,731 views
Fucking Young! by Folch

Fucking Young!

Cool, distinguished and appealing were the keywords for the renovation of the fashion platform.
3,233 views
Earth, Water, Air, Fire by Folch

Earth, Water, Air, Fire

A paper on nature and architecture practice for ETH Zürich.